“They say that nobody is perfect. Then they tell you practice makes perfect. I wish they'd make up their minds.”                                                                                                                                                                     - Winston Churchill

My seven year old recently started playing piano. After the first lesson, his teacher gave him a binder and a sheet to record his assignments for each week and how long he practiced. At first, the practicing was a point of friction for us. My son was resistant to play a series of “C’s” in a particular pattern rather than playing around to figure out “Monster” by Eminem, which he had learned in a class at school. For me, having spent most of my childhood and teenage years as a pretty serious musician, I knew that the only way to really excel was to learn technique and music theory (notes and rhythm) but when I tried to nudge him to play, it came off too strong and he bristled. Luckily, after a month or two, he started to be able to play more interesting songs and feel a sense of pride in his progress and I stopped being so concerned he wouldn’t put in the proper effort, so the conflict has resolved itself.

This experience reminded me of the importance of rote practice, something that is not always fun or pleasant but a key to getting better – if not always becoming “perfect” – at most things. I know that in my family we happen to be pretty musical so it comes relatively easily to my son and me. I also know, though, that I would not be half the musician I was at age 18 if I hadn’t put in hours and hours of practice in the preceding years. Similarly, I was also a pretty serious swimmer for a few years and although I did not have any particular talent or skill for it, I was able to be an above average competitor because of all the early morning dives into the pool and evening practices in which I participated. With our kids, my husband and I focus a lot on “growth mindset” and the importance of hard work (our five year old actually used to think our last name was synonymous with “works hard”) but what about for us as grownups?

Something I spend a lot of time doing professionally is interviewing candidates for leadership roles, assessing their ability to meet a particular standard and move forward in a client’s hiring process. Thinking about Malcolm Gladwell’s “10,000 Hours” theory from Outliers (although I have to admit that my mind automatically goes to the Macklemore song – I mean, who else talks about Gladwell, David Bowie and Kanye in the same phrase?) I am not sure I literally have spent 10,000 hours interviewing people over the past decade, but if not I think I am getting close. Conducting interviews and hiring people is a skill, just like piano playing or swimming. And yet many of us approach hiring as if we are naturally gifted at it, or automatically know what we are looking for and how to assess it in the brief interactions we have with candidates during a selection process.

To me, this feels a bit like Supreme Court Justice Stewart’s famous “I know it when I see it” statement about pornography – we assume we will just know which candidates are great when we talk with them whether we have taken the time to practice our technique or prep for how to rate candidates' responses in advance. However, unlike Justice Stewart, thousands of hours of interviewing have shown me that our snap judgments are often wrong – even biased in a whole range of troublesome ways - and we usually don’t “know it when we see it” unless we spend time practicing our interviewing techniques and thinking ahead to what we want to get out of each interview before it begins.

When I first started interviewing aspiring principal candidates in my work at New Leaders for New Schools a decade ago, I did not have a clear picture of what I was looking for or how to identify it in an interview process. It was only through conducting rounds of interviews with more experienced colleagues who gave me targeted feedback and rote practice (asking the same questions and listening for the same kinds of responses over and over again) that I became competent in interviewing school leaders. Over the years I have refined my skills, getting better at listening for key pieces of evidence that fit into the competency buckets we are testing and recognizing when a candidate is qualified – and when they are just talking around the answers to my questions, using jargon or saying what they think I want to hear.

One of my favorite kinds of engagements with clients is to support the development of their leader hiring process, facilitating conversations about their priorities for the role, competencies that will lead someone to be successful, and ways of testing candidates’ ability to meet these standards during the selection phase. And then we get to the part where we practice the interviews themselves. It strikes me at these moments how often this is the first time these close colleagues have ever sat together and practiced what they will say to candidates, how they will say it, and what they are looking for in the responses they receive. For me, this is the moment when the magic starts to happen – folks find themselves practicing interview questions and scoring responses relative to a competency framework and they realize together how much more confident they are in their ability to evaluate candidates and make high-quality hiring decisions, feeling better about the whole hiring process in the bargain.

A few weeks ago, my son’s piano teacher asked us to work on a duet to perform at his recital in May. As a result, instead of me calling out to him to practice from the other room, the two of us are sitting down at the piano together almost every night, working through our parts in “Take Me Out to the Ball Game.” We both get excited when we nail a particular phrase, laugh at ourselves when we mess up, and support each other when we are struggling. My husband likes to come by and just watch us work together on something that used to drive us apart. I can’t guarantee that we will nail every note perfectly when we perform next month, but I do know that our collective practice will set us up for success. And hopefully by modeling my own need to work hard to get something right – and my failures along the way – my seven year old will understand that even grownups need to practice things sometimes to ultimately get them right.

Posted
AuthorChristina Greenberg
CategoriesHiring, Working

If you're a talent professional in the education sector, things are likely a bit slower (read: more manageable) for you right now as all the people you hired for this school year settle into their new roles. Still, I always say that education talent recruitment is like working in retail - to be successful you always have to be at least a season ahead. So now with the season officially turned to fall, a good recruitment strategy for your next hiring season needs to start now. But where does one begin?

Evaluate the previous season
Most schools are data-driven environments these days, and the HR/talent team is no exception. Begin your talent strategy planning by looking at all the important data from the previous season. From where did most of your new hires come? Which events or marketing initiatives were most successful? How successful are your newest hires in their roles? What were the candidate pass-through rates for each phase of the selection process?

Begin with the end in mind
Particularly for anyone working in a growing charter school or network, you'll need to know what new positions are anticipated for the coming year. Is your organization adding a new grade? Are new positions being added as part of the transition to Common Core? Connect with whomever is charged with the academic program to find out what they have in mind. (But keep in mind that it could change!)

The talent shuffle
Take a current faculty and staff list and sit down with your school's leaders to determine who they anticipate will return to their same position next year. Is anyone being promoted to a new role? Who is considering a cross-country move, planning to be a stay-at-home mom, or planning for grad school? Use the fall season to start identifying these potential transitions to help you assess what openings you'll need to fill. You'll start to identify some definite openings and some possible ones.

Survey and Interview staff
Want to know what people like about working at your organization, what made them choose your school over another offer, or what candidates most liked and disliked about the selection process? Just ask your staff. This information will be invaluable in putting together a talent recruitment marketing plan, figuring out where to recruit, and tweaking your selection process. Don't forget to use the opportunity to ask them what educator rockstars they know who might be interested in future openings!

Review your selection process
When I was Chief Talent Officer at DC Prep, I called this "reflection and refinement" in honor of one of our organizational values. Ultimately, you want to be sure the steps you take to select staff in different roles are efficient while also being aligned with your values and expectations of staff. You can get even more bang for your buck if it is well aligned with your performance management system and observation/feedback cycle. Further, it is important to get clear about what you're looking for in staff before you start recruiting them to ensure both processes are aligned.

Review your marketing materials
Have you updated your website, social media sites, and print materials since the last hiring season? Make sure these properly reflect what's happening in your schools and promote your school in the best light. Think about how the sites reflect what you value most in staff. For instance, if you want data-driven and results-oriented staff, include student achievement data and examples of the kinds of results your teachers and leaders have garnered for students. As much as possible, try to show and not just tell the things that make your school great by including videos, pictures, and graphic representations.

Candidate cultivation
Plan ahead, get clear about your hiring needs, and make sure your materials are a good reflection of your organization, but don't wait another minute to cultivate prospective candidates already in your database. Remember that awesome candidate from last season who decided not to move at the last minute? Or that leader you didn't have the right role for last year but think you might next year? Send them an email or give them a call just to check in, include them on your organization's e-newsletter, or invite them to an event at your school. They'll love that you remember them and who knows how circumstances might change for you and them in the next cycle.

Our team just loves coaching and consulting with talent professionals to support these proactive components of talent strategy. Let us know how we can help you get ahead of the game. Talent strategy is all about planning and it takes the talent professionals at your school or organization to lead the way in securing the best talent pool. Don't delay!

The other day, a friend of mine asked me for some advice on how to hire a swim coach for a summer recreational league.  Although I am not an expert swimming coach, as a seasoned educational recruiter this inquiry led me to consider the similarities and differences between hiring for this position and one of the school leader roles I so often work on.  In the end, I decided that while the two roles clearly require a different set of technical skills, they both require strikingly similar leadership abilities.  And what I have found after years of recruiting is that technical proficiency can be much more easily quantified and verified than the more elusive and subjective areas of leadership style and skills. Thus the reason so many clients and partners seek support from a third party talent organization such as ours.

Great candidates possess leader attributes that are universally sought. When I am seeking for the “best fit” candidate for a leadership role, the primary attributes I seek are:

-        Work ethic

-        Integrity

-        Team orientation

-        Positive attitude

Of course, how you evaluate, rate and qualify these attributes is the $64,000 question.  Interviewing multiple candidates can add context in helping managers sort through different individuals.  Also, working with a recruiter who deeply understands the industry and where to find candidates with specific skill sets can add a lot of value to organizations’ attempts to build a viable candidate pool.  Talent managers should always cast a wide net by emailing friends and family who can connect them with others, and internal networks are also a terrific resource to tap as you are narrowing in on a candidate during the reference checking process.

Every position boasts a unique description and set of qualifications, but in my humble opinion a few basic questions should always be asked during an initial interview. Here are some of mine:

1.     Tell me a time when you worked on a project and needed to put more effort into it than you planned?

2.     Give me an example of when you worked with a team, and what was your role?  What was the outcome?

3.     How does your attitude impact others at work?

Remember, Redwood Circle is a great resource to use when looking for education leaders.  Our recruiters are well connected in the industry and are here to help!

Posted
AuthorViviana Pyle

If you are like most people, when you see the word “conversion” you think of the process someone goes through when they are shifting money around among their retirement accounts or the experience of changing identity from one set of religious practices to another.  [Spoiler alert: Neither of these are the uses of the word “conversion” that I will be talking about today.]

For recruiters, though, conversion is about that very important – and often neglected – step between the “recruitment” phase of getting a candidate interested in a job and the “selection” phase, where we are assessing their interest, fit, and skills related to the position in question.  In this context, conversion means the work we do to “convert” someone from an interested lead to a real, live, active applicant for the given role.  And in my experience, this is where many of us fall down on the job, losing high-quality people in the process.  It is crucial to have a systematic, persistent recruitment operation, cultivating potential leads and getting them excited about our organization.  But we need to follow that up with encouragement to complete the application process so we have a chance to review their credentials and consider hiring them for our positions. 

As someone who has focused much of my career as a recruiter on finding quality leaders for under-resourced public schools and the organizations that support them, I may put a little more stock that most in the need to work closely with quality candidates to ensure they complete and press “send” on their formal application paperwork.  If I do, however, I come by it honestly.  My clients do not have a wealth of exceptional candidates beating down their doors to take over these highly rewarding but very challenging roles. And I have seen far too often that if we do not continually court and reach out to those who are in demand throughout the recruitment process, someone else will.  When we create cumbersome and opaque application systems, fail to follow up regularly with people to ensure they don’t have any lingering questions, or take for granted that candidates will understand our value proposition without really explaining it to them, high quality leads may decide in the end not to apply at all and try their luck with one of our competitors instead.

So as we start wrapping up our recruitment operations for this year’s education hiring season, don’t forget to evaluate your application systems to make sure that every step you include is vital to collecting the information you need to make great decisions – and not too arduous for candidates to complete.  Take the time to look back over your leads and see if any of those folks you were excited about when you did your initial recruiting calls failed to actually apply to the role(s).  If so, pop them an email or give them a quick call today and see if you can convert them from a lead to an applicant by giving a little more encouragement along the way.

Posted
AuthorChristina Greenberg
CategoriesHiring

Sure you qualify, but are you passionate about the work? Does the mission of the organization or institution resonate with your innermost being? Is your organization hiring talent that champions your mission?

Now, don’t be turned off by the word passion. Hear me out. Get the images of Fabio and trashy romance novels out of your head. Now, think about what is meaningful to you. Think about what you will be proud of accomplishing at the end of the day.  Passion is a vital force driving the education industry but it's not something we openly recruit or hire for. We emphasize skill, background and training (all critical aspects, of course), but there is a lot more to consider.

The scope of work for education professionals and leaders has grown significantly more complex with dramatic shifts that emphasize skills like autonomy, creativity, relationship management and critical thinking to address major, multi-dimensional problems. Because education is changing, so is the work of delivering the systems, resources, and talent needed to educate the next generation of leaders.  So, getting back to your passion. What does this mean for prospective hires and for hiring managers looking to identify new talent?

Alignment of Mission with your Core Values

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These are questions I ask myself both when seeking new opportunities and when acting as a hiring manager. I love to ask candidates to reflect on the mission of the organization I represent and explain why it is important. "What resonates with you?" This can sometimes be more important than the skills they bring to the table because someone who believes in their work whole-heartedly will bring a level of passion and engagement that can serve as a pillar of the organization.

As a job seeker, you need to carefully assess how aligned an organization’s mission is with your own. You are looking to establish a long-term partnership that will enable you to grow and develop as a professional, and you should also be looking for an organization that closely aligns with your personal values, as this is what will propel you forward to do what it takes to accomplish your vision.  It’s this alignment that will ignite your creativity and energize you to push forward against the odds. (Cue the midnight oil analogy.)

Yes, you are qualified, but…

This section is primarily for hiring managers, although it's certainly useful for job seekers too. Having the right set of qualifications and relevant background is vital to ensuring the right fit for the role. However, don’t become fixated with fancy qualifications and credentials (I’m speaking with you, Harvard) without considering the whole package. Think about the skills that can be developed and those that are fundamental to the successful performance of a role. The right job description and recruitment campaign can generate a strong pool of potential hires, but what will set the best candidates apart? Here is where your organization’s culture, mission and values come into play. I argue that the candidates who possess strong personal convictions and the vision to think beyond what is needed are the ones who rise to the top – not just during the interview, but well beyond - ensuring strong impact and results. 

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Bringing it together, why passion matters

I’ve worked in the education sector for almost 12 years in non-profits, private agencies, and with various school districts. The higher up the rungs I go, the more complex and ambiguous I've found the work becomes. I (and my colleagues) work very hard, we work long hours, and we have to define strategies and find solutions to increasingly complex and multi-faceted problems. The urgency of improving educational outcomes for our neediest students is staggering, no matter where in the country you work.  As a child of immigrant parents, education is fundamentally tied to my core personal values and it is this passion (not necessarily my morning coffee) that fuels me to continue working hard every day. I am devoted to improving educational outcomes for children, and my contribution to this vision is finding excellent educators and leaders to lead schools and classrooms.

Here’s to finding your passion! 

Posted
AuthorEliana Pereyra
CategoriesHiring